Wholesale / E-commerce Distribution
Store Supply Warehouse & Love Groomers
How Store Supply & Love Groomers Get 25+ Wholesale Sample Requests Every Week
25+
B2B Wholesale leads requesting samples per week
3 months
Time to a full, consistent wholesale pipeline
Thousands
New customer contacts reached that weren't in their existing database
The Problem
Eric's company already had a database of hundreds of thousands of contacts. The question was whether Hyperke could reach buyers they didn't already know — and whether the response rates quoted upfront would actually materialise.
What We Did
Hyperke built and ran a structured email campaign targeting wholesale buyers for both Store Supply Warehouse (retail fixtures and store supplies) and Love Groomers (professional dog grooming products). The programmatic approach allowed Eric's team to handle lead volume systematically.
The Results
Over two months of campaigns, Store Supply & Love Groomers received 25+ sample requests per week from net-new contacts. Eric noted that prospects who came through email threads had a higher relational attachment than anonymous web form fills. He recommends a minimum 90-day commitment.
We've got hundreds of thousands of customer contacts — and you can still reach customers we don't know about. The response rate you drew out for us, you delivered that. And the leads who interact with us by email or phone — they anchor to us more than an anonymous form fill.
—
Eric Cappell
,
COO, Store Supply Warehouse & Love Groomers
About the Client
Client
Eric Cappell
Country
USA
Industry
Wholesale / E-commerce Distribution
Target ICP
For Store Supply Warehouse: retail store owners and buyers looking for store fixtures and display supplies. For Love Groomers: professional dog groomers and grooming salons looking for premium grooming product wholesale accounts. Both targeting US-based buyers.